Takes Effect

Takes effect

California Shopping and consumer rights

Sunscreen can be labeled reef safe only if it has no chemical UV filters

Sunscreen sold in California cannot be advertised or labeled "reef safe," "ocean friendly" or with similar claims unless it contains no chemical UV filters, such as oxybenzone, avobenzone or octinoxate. A violation is a misdemeanor.

Who it affects

Sunscreen makers, sellers and advertisers

When

This law takes effect on January 1, 2027. California laws take effect on January 1 of the year after they are signed, unless the law says otherwise.

Official text

California AB 1744: Environmental advertising: sunscreen.
On California Legislative Information. The official text is what counts; read it before you act.

Not legal advice. Plain-English summaries to help you find what changes and when. Not legal advice: read the official text, and ask a lawyer about your situation.

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